What do you get when you combine one of the biggest development studios with one of the biggerest publishers? Bungievision! A grotesque creature who threatens to destroy us all. “Us all”, of course, being those with money who’re doomed spend it building Harold Ryan and Thomas Tippl’s new vacation homes.
Bungie is probably best known for the Halo series of games, which has made over $1.5 Billion in revenue. Activision is responsible for publishing some of the biggest games in the industry. Most notably, the Guitar Hero brand, the Call of Duty series, and Tony Hawk’s rail grinding sk8 extravaganzas.
What do these two have in common? A love of creating great games. A love of making millions of dollars. And now, a contract forcing them to work together for 10 years on an upcoming Bungie series they’re careful to refer to as an “intellectual property” instead of just telling us what the hell it is.
“We chose to partner with Activision on our next IP because of their global reach, multi-platform experience and marketing expertise,” said Harold Ryan, President of Bungie. “From working together over the past nine months on this agreement, it is clear that Activision supports our commitment to giving our fans the best possible gaming experiences.”
I’m sure the promise of a billion dollar franchise has nothing to do with it.
Thomas Tippl, Chief Operating Officer of Activision Blizzard, added “Bungie has developed some of the most compelling and successful games, multiplayer experiences and thriving fan communities, and this alliance underscores our long-standing commitment to foster the industry’s best creative talent. Our unprecedented partnership with Bungie will enable us to broaden our pipeline of exciting new games as we continue to strengthen our industry position and pursue long-term growth opportunities.”
In other words: “We’ll be rich, rich, RICH!” He said the word “rich” several times again later in the day, this time trying to get the attention of Richard, his top accountant, so he could inquire about exactly how much money Activision was likely to make from this deal.
Thankfully, Bungie will retain all rights to their “intellectual property” so there’s no chance for anther Infinity Ward fiasco. Whatever it is they’re working on…I can’t wait.
This groundbreaking partnership puts two gaming heavyweights into the ring together. And then bars the exit while they go to town on the audience. I, for one, am happy to be pummeled out of my money by two companies that have given me so much entertainment over the years.
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And the rich get 8 billion dollars richer.
I just hope it’s not another shooter. I’ve got plenty of those. Even if it is the tactical squad based shooter that ODST was rumored to be (and definitely was not).