Over 100,000 Sparkle Ponies Invade World of Warcraft

by JPSherman on June 8, 2010 · 2 comments

We're never gonna hear the end of this now.

Remember that game that everyone plays?  Even the bane of fools, Mr. T? Right, it’s World of Warcraft and apparently there are still a hell of a lot of people playing that game other than Chinese gold-farmers, dateless nerds and “The Guild” fans. We keep hearing about their staggering numbers, over 9 million people, each paying a subscription fee to play this game.

Much to the chagrin of grinders and bot-modders everywhere, the game just got a bit more interesting. Blizzard released their new mount, the Glittering Sparkle Pony, sorry, it’s the Celestial Mount (which actually sounds like something that belongs in God of War 3).

The Glittering Celestial Horsey, according to Blizzard

The Celestial Steed flying mount lets you travel in style astride wings of pure elemental stardust.  So saddle up, because this supernatural warhorse will fly as fast as your riding skill will take you, and it will travel at 310% speed if you have at least one other 310% mount.

So, the deal is that My Little Star-Horse doesn’t go faster than a mount you already have, it’s made from stardust (well, technically… aren’t we all?) and this particular stardust has formed into a translucent winged horse (if you’re not pronouncing it wing-ed, you’re doing it wrong) that will take you from place to place across Azeroth in more style than Priscilla, Queen of the Desert.

The amazing thing is that the Shiny Sparkle Steed costs $25.00. Yes, you heard me. For half the price of a month old brand new game, you can be the owner of some pixels that will do absolutely nothing.

You’d expect gamers to rise up and call BS on Blizzard’s micro-transaction, but no. In the first 24 hours, reports are in that over 100,000 people have purchased the Glittery Studded Pony. That means in a single day, people have spent over 2 million dollars (raise pinky finger) on something that they don’t really posses, can’t use in any other program and overall does nothing to actually improve the game other than let other people know that you spent actual money on this piece of fluff.

However, I’m sure that the Extravagant Equus will be worth it, there’s no possible way that Activision (you know, the ones who own Blizzard) will want to screw you, that’d never happen… right?

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{ 2 comments… read them below or add one }

lady of arancia June 14, 2010 at 9:23 am

Well maybe if there were more sparkly ponies in general, this wouldn’t cost so much!

Jeffrey Mason June 15, 2010 at 2:10 pm

Your cynicism is extremely thick. I’m no defender of ActiBlizzard, but this article seems sort of moot. You are complaining about an object that means nothing to you, but it clearly means something to 100,000 other players. It would be like someone complaining about individuals who purchase Nike, Guess, or any other items from a brand name company. You purchase it for the sake of purchasing it. A shirt is a shirt, a pair of jeans is a pair of jeans, and a WoW mount is a WoW mount. Buy the name, or enjoy your “normal” items and stop complaining.

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